Andrei Savin is the new Chief Executive Officer of BRINEL

BRINEL, one of the leading providers of IT solutions and services in Romania, announces the appointment of Andrei Savin as Chief Executive Officer, starting this week.

Andrei Savin has more than 17 years of business experience in companies such as Nortel Networks, Vodafone and IBM, building partnerships and delivering digital transformation programs for both local market and Fortune 500 clients in Europe and the United States of America. During his last experience at IBM Consulting, he coordinated the consulting operations of the Business Transformation Services division within the EMEA Innovation Centres and delivered digital transformation programs for clients in various industries (banking, retail, telecom, distribution). Together with the team, Andrei built the IBM iX service delivery division that focuses on transforming clients' digital portfolios, starting with brand identity creation, to new digital experiences, marketing transformation, e-commerce and sales. He has a remarkable career path, moving from solving clients' technical problems to leading regional and global teams in technology areas.

By means of his expertise and dedication to IT, Andrei Savin has the ability to make a definitive contribution to the accelerated development of BRINEL's business lines in the years to come.

“Technology plays a critical role across various industries  ̶  transforming the business models of firms and bringing growth and profitability. Moreover, competitiveness is often about having access to the right expertise and experiences. Building upon BRINEL's existing values (tradition, entrepreneurship, loyalty to employees, customer, and business partners), we will continue to play a key role in the digital transformation process of our customers as a provider of infrastructure, digital transformation and cloud solutions and services. I am therefore happy to join the BRINEL team, a dynamic team focused on constantly bringing value to customers," said Andrei Savin, CEO of BRINEL.

Thus, after more than 31 years of activity within the business he built, Marcel Borodi will hand over the BRINEL leader position to Andrei Savin. The founder will remain involved in the strategic activity of the SNEF Group in the region, as a member of the Board of Managers of SNEF CEE, being at the side of the new CEO for a smooth transition.

“BRINEL is a significant part of my life. I wish Andrei to take BRINEL forward with even more success. He has all the advantages, and I am convinced that it will be the continuation of a beautiful story, in which the contributions of the wonderful people in the BRINEL team can be found!", said Marcel Borodi, founder of BRINEL.

The company has focused in recent years on the services area, especially cloud services, and is a registered CloudMaster® brand. BRINEL will seek synergistic development within the SNEF group on the national and international market, will continue investments and will expand its teams in 2023.

About BRINEL

Since 1991, BRINEL has been one of the leading providers of IT solutions and services in Romania, playing an important role in innovation and digital business transformation. Strategic partnerships with world leaders in IT and advanced specializations acquired by the team enable the delivery of services and solutions at the highest standards, a fact validated by multiple certifications and awards.

BRINEL's portfolio covers all stages of the digital transformation process: from infrastructure solutions, cloud services, cybersecurity to digital business applications (ERP, modernisation of applications) and advanced IT services, covering the technology needs of any industry.

As of 2018, BRINEL is a company of the French group SNEF. Over 100 years on the market, SNEF has reached a turnover of €1.5 billion with 13,000 employees and a presence in 30 countries.